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Hi! I’m Noelia, a product designer specialized in user research and digital accessibility, based in Paris. I have 14 years of professional experience — 10 years as a medical researcher and 4 years as a product designer.

I describe myself as both a strategic and hands-on designer. I bridge technology, design, and human needs to create user experiences that are meaningful, useful, and aligned with product goals.

Thanks to my strong adaptability, I’ve worked across various sectors: public institutions, banking and insurance, healthcare, food industry, fashion, non-profits… in both B2B, B2C, and B2E environments. I’m experienced with many types of interfaces, including web apps, mobile apps, corporate websites, and e-commerce platforms.

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HOLA!

Designing with purpose, driven by people

From research to interfaces, I create digital experiences that connect, include, and make sense.

With a 360° vision of product design, I’m able to lead all stages of a project — from strategy and user research to UX/UI design, prototyping, design systems, team support, and process improvement.

What truly drives me is my passion, curiosity, and rigor — along with a human-centered approach, both in how I engage with users and collaborate with colleagues.

To me, design is both an art and a science — a powerful way to build connection.

My hobbies

When I am not prototyping in Figma, you can find me dancing tango in Paris, singing karaoke or relaxing while painting.

My work

Dpt. Seine-Maritime

A complete redesign of the institutional platform, aimed at simplifying online procedures and enhancing digital accessibility.

Web platform · B2C/B2A · Public sector · Accessibility

The project

Groupe BPCE

UX/UI design and cross-functional coordination across 4 key projects in insurance and retirement.

Web platform · B2C / B2A · Banking & Insurance · UX/UI Design

Groupe Lesaffre

Product design and project management for a B2B/B2C app in the food and beverage industry.

Web app · B2B / B2C · AgriTech · UX/UI Design

Ministère de la Justice

UX redesign of a multi-site government platform to improve accessibility, structure, and coherence with the French State Design System.

Web platform · B2A · Public sector · UX Research

Centre LGBTQI+ Paris

UX/UI project to simplify content, highlight resources and improve access to information for a diverse audience..

Web platform · B2C · Inclusive Design

Newday Care

UX/UI design with gamification features to boost user engagement in a health and wellness app (iOS & Android).

Mobile app · B2C · Healthtech · Gamification · UX/UI Design

My services

I’m a versatile product designer with a full-spectrum vision — from framing and research to UI design, accessibility and mentoring.

I design websites, mobile apps and web applications, always with care, clarity, and impact.

Here are the services I can support you with:

STRATEGY & FRAMING

Product Discovery & Framing
- Clarify the context, users, and business priorities before designing.
Design Strategy
- Define the design approach, success criteria and constraints.
Roadmap & Project Scoping
- Co-build a realistic and strategic roadmap aligned with business and user goals.
Facilitation & Workshops
- Lead collaborative sessions to align teams and explore solutions.

UI & DESIGN SYSTEMS

UI Design
- High-fidelity screens, responsiveness, visual consistency.
Design Systems
- Components, tokens, documentation, maintenance.

RESEARCH, UX & ACCESSIBILITY

User Research & Discovery
- Qualitative & quantitative studies. Interviews, usability testing, bechmarks, audit, survey, etc.
UX Design
- Flows, wireframes, information architecture.
Digital Accessibility
- Audits, inclusive design, RGAA / WCAG, content guidance.
Prototyping
- Interactive prototypes for testing and validation.

COLLABORATION & GUIDANCE

Design Process Structuring
- Improve internal workflows and team alignment.
Team Collaboration
- Cross-functional sync with PMs, devs, content, QA.
Mentoring & Support
- Support junior designers or new product teams.